Building a business is more than just earning massive revenue or creating more sources of income and profit. Businesses need a healthy financial status to keep running and operating.
However, the business dynamics have changed. Entrepreneurs and company leaders realize that successful businesses do not just bring in the largest revenues but are also some of the most well-remembered brands in their respective industries.
Studies show that 59% of people buy from brands that they trust. While there are many strategies to effectively build a brand, creating a logo that best represents your business is one of them. It is one of the simplest steps to promote your brand but also one of the most overlooked.
So, if you’re in the street art industry, you’d definitely want to check out the many strategies to effectively build a brand and a street art logo design.
Why Would You Need A Logo?
So why do companies or brands need a logo, to begin with? Here are three fundamental reasons why it is a must to have a logo:
Make It Easy to Remember
One of the fatal mistakes of businesses is not putting much thought into making their brand easily remembered. Forgetfulness is common to people regardless of their socio-economic backgrounds.
Thus, there are higher chances that your brand will be chosen if they can easily remember your company’s name. And one of the quickest things to make it happen is by creating a logo.
Build A Brand
Becoming a household brand without impacting your potential and existing clients is almost impossible. Building your business’ brand involves different strategies that will boost your company’s image, and one of those strategies is coming up with a logo that best represents your company.
A positive brand comes from a positive image, and building your business’ image can happen only if your company has a visual representation in their minds.
Make Your Team Proud of Your Identity
A logo is not only for external marketing strategies; it can also reinforce your business mission, values, and culture. But in order to do that, your team must do its best to create a logo that identifies well with your company.
Let’s face it; it isn’t easy to be proud of something that does not look aesthetically pleasing. Isn’t it?
What is a Street Art Logo?
Street art logo design trends are logos that derive themes from urban and street-art culture. Street art is related to graffiti art in that it is created in public locations and is usually unsanctioned. Still, it covers a broader range of media and is more connected with graphic design.
7 Tips When Making Street Art Logo
Making a Street Art Logo for your business does not have to be inconvenient. In the past years, companies either chose not to have a logo or settled for a mediocre logo simply because they are not creative enough or they do not have the resources to do it.
But this is already a thing of the past.
The availability of a street logo creator or graffiti logo creator opens the door for businesses to come up with their own Street Art Logo. Now, you can make logos quickly with the right software and with the right people. Here are six simple tips when you make your street art logo:
1. Make It Simple and Easy-to-Remember
One of the reasons why businesses and companies take too much time in creating their logos is simply because they have a lot going on in the design. If the logo looks complicated to you and your team, it probably looks more complex to those not part of the team.
Using a graffiti logo creator spares you from this headache. The Internet has plenty of resources in order to help you customize your logo in a way that is simple and easy to remember. Always remember: Simplicity is a proven strategy.
2. Use an Online Logo Creator
Years ago, logos were created manually. But now, thanks to modern technology, even people with no creative eyes can create logos without a sweat.
For starters, you can check out the kinds of logos for businesses on the Internet to help you streamline your choices. Take note that your logo must represent your business correctly, and it should be aesthetically presentable to your target market.
You can use a graffiti logo maker app or a street logo creator to help create your logo for your business.
3. Don’t Stick With A Template
Using a street logo creator allows you access to ready-made designs and templates, but it also allows you to create your own and not stick with a template.
Numerous graffiti logo creators can help you create out-of-the-box designs so your logos would better represent you.
There have been issues with some business logos looking exactly like other businesses. Even though only a handful of people might notice it, you wouldn’t want your business to be branded as a copycat of another business.
If you are convinced that your business is unique, then your business deserves a logo that expresses your company’s uniqueness.
4. Create a Branding Style Guide
A branding style guide is a file or a document that contains the pegs and themes of your company’s logo. Creating one helps you align all the designs with your company logo.
Brand uniqueness helps your business stand out from the industry, and consistency keeps them outstanding in the industry. Using a graffiti logo maker app enables you to create a branding style guide that helps your team produce visuals consistent with your company’s preferences.
5. Hire a Professional Designer
Using a street or graffiti logo creator allows you to create aesthetically appealing visuals and better represent your company.
However, even the best tools would require the best hands, and hiring a professional designer to customize your company logo guarantees you the best quality possible. A professional designer possesses a skill level that can help your company achieve an above-average quality.
6. Think How your Logo will Look on Different Print or Digital Platforms
About 85% of organizations acknowledge that there has been an increase in demand for content. But as much as organizations want just to create quantity content, you should focus on creating content that connects with your brand.
This entails putting your logo on your content— social media content, letterheads, t-shirts, etc.
Coming up with a logo that best represents your company is a step closer to building a positive brand image.
You have to visualize your logo’s appearance on your materials and websites. And a street logo creator or graffiti logo maker app allows you to test or simulate your logo’s looks if you place them on promotional materials.
7. Use a Content Management System.
A number of businesses do not bother creating their logo because it takes so much time and back and forth with their creatives and marketing departments.
Thankfully, content management systems or CMS software exist and are effortless to use. You can find a list of CMS software solutions on the Internet to determine which would be the best fit for your business.
Choose a good CMS software, and you will find it easier to compile and deploy content with your logo and branding.
Company Logos Go a Long Way
Many factors contribute to a positive brand image. But many can argue that creating one would not matter much because only a few people would get to notice it.
But if you envision your company in a growing and expanding state in the coming years, more people will start noticing your brand.
Remember, your company logo is a business asset that you haven’t realized yet. Using a street logo creator or a graffiti logo creator allows you to maximize that asset to contribute to the company’s overall brand image.